Tata has introduced special editions for Bolt, GenX Nano, Safari storme and Indigo vehicles. The sale of these special editions will be from October 13th upto November 15, 2015. Tata motors has also introduced cash back bonanza offer in which customers who buy their cars between October 1 and November 15th will stand in a chance to win cashback ranging from INR 2000 to INR 50,000. Few customers can also have a chance to win 50% or 100% cashback.
Tata Nano GenX Celebration edition :
Nano is introduced in standard and premium celebration editions.
|Tata Nano GenX Celebration edition|
Features that were added in standard celebration edition are:
Remote control hatch release, Specially designed art leather seat covers, Bumper corner protector, Celebration edition body graphics, Celebration edition badge. These all features come at a price tag of INR 10,500.
Features that were added in Premium celebration edition of Nano GenX are:
Sunroof, Remote controlled hatch release, Specially designed art leather seat covers, Bumper corner protector, Celebration edition body graphics and Celebration Edition badge. These features come at a price of INR 24,999.
Tata Bolt celebration edition :
|Tata Bolt Celebration edition|
Features that were added in Bolt celebration edition are:
Black textured roof, Bonnet and C-pillars, Illuminated scuff plate, Sporty rear boot spoiler, celebration Edition body graphics and Celebration Edition badge which come at a price of INR 12,900.
Tata Zest Anniversary Edition :
|Tata Zest Anniversary Edition|
Features that were added in the Zest Anniversary edition are:
New exterior color and wheel covers, ORVMs in piano black finish, special Anniversary embroidery on the front seats, Anniversary theme body graphics, Anniversary Edition Badge, Powered remote controlled rear windscreen curtain, console mounted bottle holder and Illuminated scuff plates. All these features can be obtained at an extra cost of INR 15,000
Tata Safari Storme Celebration Edition :
Features that were added in the Safari celebration edition are:
Portable Navigation Device, Hood scoop, Daytime running light, USB port, Hood deflector, Door visor, Celebration edition body graphics and Celebration Edition badge. These features come at an extra price of INR 34,999
Tata Indigo Celebration Edition :
Features that were added in the Indigo Celebration edition are:
Seat cover, Steering wheel covers, Mats, Mud flap, Drivers kit, Celebration Edition Body graphics and Celebration edition badge. These features can be availed at an extra price of INR 7000.
We will see how these limited editions impact the sales of Tata. However, it good to see companies trying to attract more customers by redecorating their vehicles in the market.