Maruti Baleno bookings stand at 21,000 since its launch on 26th October i.e within 2 weeks Baleno has achieved this feat, according to a report on IB Times.
Maruti Baleno, which is sold only through Maruti’s NEXA outlets have seen footfalls of over 56,000. With this huge demand the waiting period for certain variants has reached upto 8 weeks, while the minimum waiting period is said to be around 6 weeks for all variants. These numbers show that Maruti has got another successful product in its line-up. Having said that, the huge volumes may also be due to the low introductory price offered by Maruti.
Currently, the Baleno costs around at Rs 4.99 to 6.76 lakhs for the Petrol one and Rs 6.16 to 8.11 lakhs, Ex-showroom Delhi, which is almost Rs 30,000 less than its competitors, Maruti Elite i20 and Honda Jazz. Also Baleno has ABS, EBD and Dual airbags as standard across all the variants, which is part of Maruti’s strategy to promote safety.
We expect the sales of Baleno to depend solely on the price competitiveness with Elite i20.As the later one is known for its premiumness and quality. If Maruti increases price too much, then they may have to sell fall in sales. So it is important for Maruti to make sure that the price hike is negligible. (Rs 5,000-10,000).
Maruti Baleno is sold with two engine options. The 1.2 Litre K-Series engine and the 1.3 Litre DDiS engine. The Petrol engine has an option of Continuous Variable Transmission(CVT) along with Manual Transmission. While the diesel engine is only available with Manual one.
As far as exports of Baleno are concerned, they will start in early 2016. Baleno will be exported to European and Asian markets including Japan. Interestingly, Baleno is the first Made in India product from Suzuki to be exported to Japan. The export versions will have 1.0 Litre BoosterJet Petrol Engine.